As Chief MagClouder I know first hand that starting a new business inside an existing, well-established, large and profitable company can be just as challenging as launching an enterprise all on your own. Especially if your idea is a disruptive one – and one that requires time to grow before it adds a noticeable boost […]
High school senior portrait photographer Holli True talks about the synergy between photography and publishing.
Professional photographer and magazine publisher, Cory Ann Ellis talks about self-publishing and finding the right people to partner with so you can do what you do best.
I love taking the first week of January to revisit goals for my photography business, and so was inspired to take a moment to reflect on my overall strategies for success. In no particular order, here are my Top 10 (ok 12) things I have observed over the years which motivate me every day. Some I live with confidence. Others I am still working to make wholly mine. What would YOU add?
MagCloud publishers have been using Pinterest for some time, with good success thus far. We’ve reached out to some “Pinteresting” publications to understand more about Pinterest’s benefits: Cory Ann Ellis – of AC Ellis Photography, SD Wedding Style and The Cake Lady Bakery – and Trey Hill – who uses both MagCloud and Pinterest for Square Root of Nine, a story telling agency.
If you’re not already following @HPMagCloud on Instagram, you should be! We love to engage with our publishers and see MagCloud publications and products out in the wild–how you use them, where you enjoy them and cool pictures of your work coming together…
In addition to being a great tool to market your publication, Pinterest can be a great source of inspiration for your business. From infographics to marketing tips, the following are some of our favorite SMB focused Pinterest boards to follow.
‘Tis the season for holiday cards and newsletters, and MagCloud is here to help! MagCloud’s print-on-demand capabilities offer a great way to produce personalized holiday communications on an affordable budget.
Print vs. digital has long been hotly debated. Recently, we’ve seen several experts weighing in on the topic, arguing that print and digital can coexist and will in fact strengthen a brand when used together. Of course, we’ve always known this at HP MagCloud (check out our Jan. 5 blog post), and we are thrilled when other people realize it doesn’t have to be an either/or proposition. The challenge is finding the right medium to use to tell your unique story, so that it’s heard and understood by your audience.
For May’s Monthly Giveaway, MagCloud wanted to celebrate Small Business Month! We asked small biz owners everywhere how they use print or digital publications to promote their businesses. We received some great responses – from sending out holiday cards to clients, to leveraging social media, to even using MagCloud for your print materials. You small business owners are certainly getting creative with promotional tactics, it’s inspiring!