Twitter, and Facebook, LinkedIn, YouTube etc. are no longer a new-borns. You’ve been talking about them the same way you talk about your 16-year-old nephew – you hold your palm to your knee and say, “I remember when you were this big.” Similarly, the same incentives that worked for your nephew when he was “yay tall” no longer work on the teenage version. It’s the same with social media.

MagCloud publishers have been using Pinterest for some time, with good success thus far. We’ve reached out to some “Pinteresting” publications to understand more about Pinterest’s benefits: Cory Ann Ellis – of AC Ellis Photography, SD Wedding Style and The Cake Lady Bakery – and Trey Hill – who uses both MagCloud and Pinterest for Square Root of Nine, a story telling agency.

If you’re not already following @HPMagCloud on Instagram, you should be! We love to engage with our publishers and see MagCloud publications and products out in the wild–how you use them, where you enjoy them and cool pictures of your work coming together…

So you’ve survived the holiday season, but now your smartphone is filled with a veritable art gallery of filtered Instagram photos. Those Amaro- or Kelvin-tinted shots don’t need to sit there collecting dust in your phone, however, and this is especially true for small businesses and publishers. The question is: How can those Instagram pictures lead to more paying customers for your small business or publication?

In addition to being a great tool to market your publication, Pinterest can be a great source of inspiration for your business. From infographics to marketing tips, the following are some of our favorite SMB focused Pinterest boards to follow.

Hope you’re all enjoying December so far and that you’ve got those final MagCloud orders in for the holidays! Read on for highlights from last week’s Twitter Chat and photos from our meet-up in San Francisco.

Hey Bay Area! Help us celebrate 2012 at the MagCloud holiday meet-up in San Francisco with our Chief MagClouder and his team. Hear about all the latest MagCloud products and services, and learn what’s in store for next year. Who: Fans of MagCloud – from new to seasoned publishers and all our social media fans!  […]

Today we are excited to announce a new web-based viewer that enables publishers to bring stunning versions of their publications to life in any modern web browser on both desktop and mobile computers.

Now publishers can upload a single PDF file and immediately distribute as a free or paid digital publication, in print, in a web browser, via the MagCloud iPad app or as a PDF download.

Our first “Ask the Chief MagClouder” Twitterview will take a closer look at our new large format products! It kicks off from 10:00 to 10:30 a.m. PST on Tuesday, July 17 on our MagCloud Twitter handle (@MagCloud) and our host will be Chief MagClouder Andrew Bolwell. What are Twitterviews? It’s simply an interview conducted on Twitter, where […]

Now that we’ve shared some of our best MagCloud examples of member communications, it’s time to talk content. What information is vital to include and what is best to leave out? Our take, like in most printed materials, is that less is more.

For many independent organizations, fundraising is typically a part of your member communications. Because of this, if not for other reasons, you must ensure that your materials are concise and compelling to make sure you’re reaching as many members as possible with your message.