Today we thought it would be fun to hand over the keyboard to Shalyn Kettering, Editorial and Marketing Manager for Two Bright Lights online publicity platform. We hope enjoy her interview with Two Bright Lights editors and MagCloud publishers Kym Stelmachers and Erika Pitera.
Adobe’s recent update to Lightroom added a Book module. Currently, the module is limited to a set selection of sizes, however it does allow users to export the books they create as a PDF. Until Lightroom allows you to create books in custom sizes, books created with the Small Square and Large Square sizes can be exported as PDFs and used to create 8″ x 8″ Square, 8″ x 8″ Pamphlet, 8″ x 8″ Flyer, and the new 12″ x 12″ Square MagCloud publications. In today’s post we’ll be sharing the settings you can use to do this along with some design tips, and we’re also launching Information Packets for Lightroom 4 that can be downloaded on our Getting Started page for all of our 8″ x 8″ and 12″x 12″ products.
We recently introduced a batch of new products on the MagCloud website. Our new 11″ x 14″ and 14″ x 11″ Small Tabloid size, 17″ x 11″ Large Tabloid size, 12″ x 12″ Square size and 10.75″ x 8.25″ landscape-oriented Standard size all use our new Wire-O Binding type. Our new Poster format is available in 12″ x 18″ and 18″ x 12″ sizes, and printed on the same 80# cover stock used for Flyers and Pamphlets. For inspiration, here are a few ideas for how these new products can be use.
No matter how professional a staff you may have hired or how special the foods you prepare may be, your catering business will always need appealing promotional pieces to attract new customers.
Planning a wedding can be stressful, but MagCloud is here to help. We recently posted ways to use MagCloud when planning a wedding, as a helpful resource for both professional wedding planners and those brides and grooms to be who are choosing to go with a more DIY approach. Today we want to share some additional ways MagCloud can make sure the perfect day goes off without a hitch.
My name is Mike Lesnick, I am the owner and photographer of Mike Lesnick Photography. I use MagCloud to make my brochure/portfolio available to all past and future clients. It’s a great way for me to have my information readily available to everyone.
We recently highlighted ways wedding photographers can use MagCloud to promote and showcase their work. Today we are focusing on how MagCloud can be used for planning the wedding itself, as a resource for both professional event coordinators and those taking a DIY approach. From lookbooks and portfolios to show prospective clients, to destination information booklets and save-the-date materials for guests, all the way through to printed programs for the big day, MagCloud’s print on demand and digital services can be a great resource no matter what size of an event you’re planning.
I love when January comes and I can take a moment to dream up new strategies for my small business in the coming year. For 2012, I made a decision to crank things up a notch with a new creative marketing strategy for my wedding photography business, which had previously been promoted solely “word of mouth.” I had used MagCloud before and knew that it offered an excellent solution to get started with a custom-designed, high impact product that I could print affordably enough to leave after meetings with wedding coordinators, and even send to begin a dialogue and make a lasting impression with potential clients.
Whether you are a professional wedding photographer with a studio space and a team of five, or you’re flying solo, it’s important to present your business in the most professional and appealing way possible to your clients. MagCloud is an easy and affordable way to publish lookbooks, promotional tools and affordable products that that you can […]