MagCloud iPad App

We’ve refreshed the MagCloud iPad app with support for iOS9 and iPad Pro devices. More great features will be coming soon!

2013_04_hyperlinks-ipad2The MagCloud iPad app is a great way to sell your magazines and other content on mobile using iTunes In-App Purchase. Readers have the option to purchase new publications as a guest or sign-in with their MagCloud account for additional access to their existing on-line digital library.

2013-04-multipledevicesPublications purchased while signed-in to the app will also be saved to a user’s Digital Library on the MagCloud website, allowing them to be read on all their other devices as well, either via the MagCloud Web Viewer or as a PDF download.

The new version of the the MagCloud iPad app also boasts faster performance when browsing, reading, downloading and switching orientations; on-device account management and sign-up; and various user interface improvements to make the app more intuitive.

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For publishers this means another way to monetize and build awareness for your content.  If you have already opted-in to digital distribution as a paid digital publication, your publications will automatically be available for sale in the new version of the iPad app.  To accommodate Apple’s iPad-pricing model we will automatically adjust pricing on the iPad to match the nearest pricing tier (most often the nearest $X.99 increment).

Publishers can use our digital pricing calculator to see in real-time how your pricing and earnings will compare for publications you distribute on the MagCloud website and via the iPad app. Free digital publications remain the same. To learn more about MagCloud digital distribution see our FAQ.

Download the new MagCloud iPad app and let us know what you think in the comments below.

MagCloud iPad App 4.0 Giveaway Week 3– Winner Announcement

For last week’s $40 iTunes gift card giveaway, we asked if you could have dinner with any business leader, who would it be and why? We loved everyone’s answers! From tech leaders to music moguls to photographers, it looks like everyone was inspired by business leaders across a range of industries.

Here were some great answers from Twitter and the comment section of our blog post:

@blakekaplanIf I could have dinner with any biz leader, it would be H. Schultz of Starbucks because he’s got such good biz sense

@sugarpopx143If I could have dinner w/ a business leader, it would be Bill Gates because I want to ask him the future of computing

Matthew Haynes…Blake Mycoskie because I want to learn about his methods for creating a market product while being a humanitarian at the same time. I want to discuss that balance.

DristerrrJay Z because he’d have a lot of insight on how to move to the top while not allowing money and the fame to distract you from making good decisions.

The winner of the $40 iTunes gift card, however, goes to photographer Jana Long, who said:

If I could sit down and have dinner with anyone in the world, I would love to chat with Amanda K Photography. I know there are super famous photographers that I could choose from, but she is the one photographer who truly inspired me from the beginning, and still does today. I would love to just pick her brain on all things wedding/portrait photography, including balancing ‘life’. :-)

Congratulations, Jana! And thank you to everyone who participated!

Stay tuned for more promotions coming in the near future!

Celebrating Dads and Grads

With Father’s Day this Sunday and the school year coming to a close, today we’re going to highlight some ways to use MagCloud to do some last minute shopping for Dad, and also how recent graduates can use MagCloud as they commemorate the past and look toward their future.

MagCloud Gifts for Dad

18 Month Photo Calendar

DadCalendarThe mid-year timing of Father’s Day is a perfect opportunity to create a custom photo calendar that your dad can enjoy through the end of 2014. We’ve modified our 2013 calendar templates to go from July 2013 to December 2014 in our Standard (8.25″ x 10.75″) and Small Square (8″ x 8″) formats for InDesign CS4 and newer, and Apple Pages. Just download the template for the size of calendar you want to create in your software of choice, add your photos and use the included instructions to export a PDF for uploading to the MagCloud website. With MagCloud you can order just a single print copy for your dad, or order additional copies for other family members.

InDesign CS4 and newer: Standard template  |  Small Square template

Apple Pages: Standard template  |  Small Square template

If creating your own calendar file in InDesign or Pages isn’t for you, check out our partner PoyomiPoyomi lets you create a calendar just by uploading your photos from your computer, SmugMug, Picasa, or Facebook, and then you can have it uploaded automatically to your MagCloud account.

Custom BBQ Recipe Book

If your dad loves to grill, pull together his go-to recipes into a custom recipe book. Click here to check out our recent post on National Barbecue Month for templates and tips.

Print and Digital MagCloud Publications

No matter what your dad is into, from cars or technology, to sports, cooking, or travel, chances are good you can find a MagCloud publication about it. Print copies always make a great gift for reading on the beach this summer, or if he has an iPad, get Dad an iTunes gift card that he can use to purchase digital versions of the publications he likes right inside the latest version of the MagCloud iPad app.

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MagCloud Uses for Grads

Photobooks for Friends

PhotobookBefore you and your friends head off in various directions after graduation, commemorate the fun times you had together in a photobook. MagCloud’s 8.25″ x 5.25″ Digest product is a great size for displaying full color photographs in a nice compact format, and only costs $0.16 per page to print. Check out our blog posts about creating photobooks with Adobe Photoshop or Apple Aperture, or see our Getting Started page for instructions in a variety of other programs. You can also use our partner Poyomi to quickly turn your photos from Facebook or Instagram into a photobook without having to lay them out yourself.

Custom Thank You Notes

ThankYouNow that you’ve received all those generous graduation gifts, show your appreciation with customized thank you notes. MagCloud’s single sheet Flyers in our smaller Digest size are printed on a heavier cover stock that make them ideal for using as flat notecards, and the size fits perfectly into A9 envelopes. All you have to do is use the program of your choice to create a PDF that is either 8.5″ x 5.5″ for portrait notecards or 5.5″ x 8.5″ for landscape notecards, and upload that PDF to MagCloud. Then you can order as few or as many thank you cards as you need, for just $0.32 each (or $0.24 each if you order 20 or more). For instructions to create your PDF, check out the Software-Specific Instruction Packages on our Getting Started page.

Print and Digital Portfolio

Children's Sports Photography PortfolioFor those of you heading into the work world as artists, photographers, designers, architects, or writers, MagCloud is a great option for publishing your portfolio. MagCloud’s print-on-demand features allow you to order commercial-quality printed portfolios at an affordable price, across a range of sizes and binding options, in as few or as many copies as you need. You can even have copies of your portfolio shipped directly to an address list of potential employers using our Ship to Group feature. In addition to having high quality print versions of your portfolio available on demand, you can also make your portfolio available digitally for viewing in the MagCloud Web Viewer, iPad app, and as a downloadable PDF, using the same PDF you upload for printing.

MagCloud wishes a hearty congratulations to all the graduates out there, and a happy Father’s Day to all the dads!

New Video: The MagCloud iPad App

We’ve made a few updates to the MagCloud iPad application in 2012, including support for hyperlinks and the ability to share publications with friends via Facebook, Twitter or Email from inside the app. Check out our new video to see the features of the updated app in action:

http://vimeo.com/55560184

Click here to download the free MagCloud Magazine and Publication Reader for the iPad from the App Store

Improved Discovery and Sharing

MagCloud just got a bit more social with our expanded sharing functionality.  You can now like, tweet, pin, and share your favorite print and digital publications from our website, within the web-based viewer or via the updated iPad app. We’ve also given our storefront a pretty little facelift making it easier to discover, read and buy MagCloud publications.

New Sharing Features

Our enhanced features allow you to share a link from the publication details page or the publication itself with most popular social networks or via email.  You can also like, tweet, +1 or comment on a page or publication.

Share publications directly from our web-based viewer and the latest version of our iPad app.  While reading from with in the web viewer you can share a publication to your favorite social network, send via email, or  grab a link and/or embeddable widget to include on your website or blog.

On the iPad you can choose to share a page or the cover and send via Twitter, Facebook or email directly to friends and colleagues.

Improved Storefront

We’ve also made it easier to browse and discover the tens of thousands of publications available publicly in the MagCloud storefront.

The redesigned storefront makes it easy to find and read free and purchased  digital publications directly from the website.  You can browse both print and digital publications by popularity, recommendation, category or search.

Let us know what you think of the new sharing functionality and improved storefront in the comments section below.

Q+A with Merritt Design’s Jennifer Koskinen

No sooner did Jennifer Koskinen begin using MagCloud to showcase her architectural photography work than she found herself designing MagCloud magazines for her clients, too – quickly parlaying her architectural firm into a photography and graphic design boutique. In fact, MagCloud was a source of inspiration for transforming her architectural skills into graphic design skills.

“I love the creativity of designing photographs and then thinking of how to best present them,” Koskinen says. “MagCloud makes it easy and affordable to experiment with design ideas and try new things.”

  How did your architecture work lead to your new career in photography?

Jennifer Koskinen I fell in love with photography when I got my first camera in the eighth grade. But I’d never considered working as a photographer. I pursued a career in architecture, instead.

After a few years of design work, my firm hired me to shoot scouting photos of one of our projects in pursuit of publication. So I submitted my photographs to a magazine, thinking they’d send their own photographer to reshoot them.

The magazine loved what I sent and wanted to publish them. It was just the validation I needed to start shooting more, and soon I realized that I felt more creative photographing architecture than designing it. I absolutely love photography! It’s hard to believe that I get to do this for a living!

  How did MagCloud inspire you in your graphic design business?

JK I started creating my own magazines with MagCloud to give to existing and potential clients. Everyone loved them, right from the start, and wanted me to design magazines for them, too. I’ve created eight MagCloud magazines so far for other architects, builders, chefs, jewelry designers and so forth, with two more in the works. My clients in turn use the magazines to market their work, which makes for fabulous co-marketing for all of us!

  How did you get started publishing through MagCloud?

JK I’d been interested in self-publishing in general, but could find solutions only for books. When I came across MagCloud, I was immediately excited. The first thing I designed was a magazine for my architectural photography. The magazine format was intriguing, so I even wrote stories and included advertisements for some of my clients.

  How has MagCloud made a difference?

JK Next to my website, distributing my MagCloud magazines to potential clients is the most important thing I can do to attract business. I love the reaction that I get from people when I hand them out. People visibly respond to something they can hold in their hands and flip through at their own pace. I see them feel the paper and the weight of it. The pages hold the color so well. It’s one thing to see my images on a computer monitor – it’s nice to see them in print, too.

There’s nothing else out there that beats the quality and the price point better than these magazines. They’re invaluable, and they give my business credibility. There’s no doubt that my sales have dramatically increased because of MagCloud.

  What tips would you give to someone new to self-publishing?

JK Dive in. When I set out to design something, I look at things I love, study graphical trends, fonts, proportions – even white space and how it’s used. It’s really fun to play with, and MagCloud’s templates make everything so easy. I recommend studying what you like and then creating something that’s your own, including things you’ve noticed and like in other people’s designs. Have fun and try things you’ve never done.

  If your publication were a superhero, who would it be?

JK Pixelgirl! She’s a stylish superhero who can fly – cameras in tow – from location to location, harnessing her amazing powers of composition and her ability to capture the most dynamic subjects in the most beautiful light. And she gets home in time to cook dinner for her son!

Q+A with LIVESTRONG Magazine’s (SPOT ON Media) Margot Sandenbergh

When Tour de France superstar Lance Armstrong’s foundation needed someone to create and publish his LIVESTRONG Quarterly magazine, it turned to magazine publishing expert Margot Sandenbergh. When Sandenbergh needed a way to offer the magazine as an on-demand product, she turned to MagCloud.

“With custom publishing, you control everything – how it looks, what’s in it, who gets it and how often to publish it,” says Sandenbergh, CEO and cofounder of New York City-based SPOT ON media. “Custom media is one of today’s fastest-growing marketing tools, and one of the best ways to strengthen the bond between a company and its customers – or in this case, a cancer advocacy organization and its supporters.”

  Tell us more about SPOT ON media.

Margot Sandenbergh We develop custom marketing tools for business and nonprofits. We create original content, which might take the form of magazines, video and online or mobile applications. As part of our media service we help our clients define and refine their strategies for customer relationship marketing.

Today’s audience is very media savvy. People are now immune to the same old marketing messages – they almost have an inner voice that acts as a gatekeeper. Our job is to tell them something they don’t know, and make it useful, interesting and entertaining while we do it.

  Why magazines?

MS Because they work. We know that 92 percent of readers spend an average of 30 minutes reading a magazine – 45 to 50 percent read it cover to cover. More than half have purchased a product or a service as a direct result of reading a customer magazine. And 39 to 42 percent keep their magazines or pass them on to friends and colleagues.

  What got you started with publishing through MagCloud?

MS MagCloud is an idea whose time has come. We were looking for a print-on-demand solution and saw an article about MagCloud. We started testing it in 2008, and we’ve kept up with all the improvements since then. We love the perfect-bound binding and the iPad solution.

One of the great benefits of print-on-demand is that it removes the high upfront printing costs, which is great news for small publishers or nonprofits. Nonprofits often have a loyal membership base that is willing to buy the publication from the MagCloud “newsstand.”

  How has MagCloud made a difference?

MS We’ve been able to reach a larger audience. We have an international audience of more than 90 million yellow wristband supporters. We couldn’t possibly print that many magazines. The iPad version on MagCloud is perfect for many people in our audience, but those who prefer a print version can also buy it from the MagCloud site and have it shipped to them anywhere in the world.

We’re creating a 15th-anniversary issue for October 2012. This special keepsake issue celebrating the milestones of LIVESTRONG, will have an indefinite shelf-life – thanks to MagCloud.

  What are your tips for someone new to self-publishing?

MS Know your audience and think about what makes your content unique. It’s always advisable to survey your readers about their interests. We try to use writers and editors who represent our audience – health writers, cyclists, cancer survivors and advocates. That allows for a rich editorial base and content.

  If your publication were a superhero, who would it be?

MS Every cancer survivor is our hero.