Celebrate Camera Day

iStock_000018371321SmallerHappy Camera Day! There’s no better time than the present to get inspired to publish your own photography creation or cruise over to the MagCloud Shop and check out some amazing photography magazines.

In honor of National Camera Day, we’re highlighting a few of our favorite photography-centric blog posts and some great publications on MagCloud dedicated to photography in all of its forms. Whether you’re a mommy-tog, a professional wedding or portrait photographer, a hobbyist or just a fan of beautiful imagery, you’re sure to find cool ways to use MagCloud or a publication in the Photography category that fits your interest.

Turn your photos into something amazing

Don’t let those photos just sit on your hard drive–they deserve to be in print. To help get you inspired check out some of our past blog posts about using your photographs for unique MagCloud projects:

Still needing some inspiration? Check out our Q&A with photographer Holli True.

Discover Photography Publications on MagCloud

Denim+GraceDenim + Grace

Denim+Grace is a Photography Magazine created for Photographers. The encore issue contains 94 pages of marketing, branding, posing and inspiration. With artists working in genres ranging from weddings to boudoir, children to seniors, and even iPhoneography- there’s sure to be something inspiring and enlightening for even the seasoned artist. Beyond our featured photographer articles and artist pictorials, the June 2013 issue includes an inside look at a new studio, a first-hand experience from an NYC Workshop with Sue Bryce, the highs & lows of being a business owner and so much more!


Lemonade and LensesLemonade & Lenses

Lemonade and Lenses’ second annual senior issue. Featuring Articles by Angela Richardson, Meg Borders, Brittney Zambrowicz, Amanda Holloway, Kalyn Yeager and Leslie Kerrigan.


moziMozi Magazine

Now available, Mozi Magazine’s Wedding Issue! This beautiful new issue is loaded with astounding imagery and inspirational content from some of the industry’s most admired artists, including Simply Bloom, Ben Sasso, Bobbi+Mike, Julie Paisley, Zach and Jody Gray, Totally Rad Actions, Design Aglow, Fotofafa, and more.


seniors style guideSenior Style Guide

Senior Style Guide Magazine Issue 5 features educational articles from Lindsay Horn, Brittni Shroeder, Kody Hadja, Andi Artze, Stephanie Newbold, Kristen Weigel, Feuza Reis, Lexi Vornberg and Addie Gibbons.


dcist exposedDCist Exposed

DCist Exposed is the Exhibition Program for the 2013 DCist Exposed Photography Show.


Lost FreedomLost Freedom

Lost Freedom is an inspirational magazine featuring young and inspiring photographers, writers, and artists.


What’s your favorite photography publication on MagCloud? Share it with us in the comments!

Q&A with Holli True of Holli True Photography

Q-and-A-Series-header-HolliTrue2The words Young & Free come to mind when you mention the name Holli True, and it’s not just because that’s her business’ tagline. The Oregon-based high school senior portrait photographer manages to keep a free spirit and a young attitude finding inspiration in the teen-world around her. In 2010 the savvy businesswoman decided to specialize her business from general photography to a very specific market: high school senior girls. While it may seem like a small niche, Holli has made a name for herself in the region amongst high school girls and in the photography community worldwide. Over the past two years, she’s begun hosting workshops across the US and has spoken at a number of photography conferences and events. Now she’s furthering her reach with a new magazine, set to launch in May of this year.

How did you get started publishing?

FieldNotes

Holli True When I was planning my first workshop, I decided to create books for each of my attendees. I didn’t want them to have to scribble notes, so I provided each of them with all of the workshop content in a book. Following the first workshop, I received a dozen emails from other photographers that had heard about my workshop book. While they weren’t able to attend my workshop, they wanted to buy my book. I decided to revamp the workshop book and offer it to the public for purchase, calling it Field Notes: Workshop in a Book. Since then, I have also released Body Language: The Pose Book.

What exactly are your Young & Free publications?

HT Traditional studios offer proof books with printed images in a leather album, but I am not a traditional photographer. The Young & Free Look Book is my version of a proof book, in magazine format. Needless to say, it was a huge hit with my clients and got everyone buzzing about my business. While albums tend to be more of an heirloom product, our Young & Free look books are intended to be toted around and shared with their friends.

Q&A-Products

How did Young & Free come about? What inspired you?

HT In 2012, while planning for my senior photography season (which peaks in late summer and fall), I looked at my assortment of products and decided to simplify. I stripped down my products, which used to consist of photo boxes, signature books, mounted prints, gallery prints and more. Having too many options for clients can be overwhelming, so I decided I wanted to focus on a small handful of items–keeping my brand in mind–I ended up with Albums & Metal Gallery Prints. I quickly realized that I was missing one thing: a key product that my clients would love, that would do constant advertising for me. My solution: a Look Book.

I absolutely love looking at designer look books, they are different from magazines, as they are filled with just pictures. I adopted the same format and dedicate the entire look book to my clients, filling all of the pages with their beautiful pictures. It is a unique product that other photographers in my area aren’t offering, which allows us to stand out, while remaining true to our brand.

Tell us about your newest publishing adventure.

HT Earlier this year I joined forces with Heather Dunnigan, of TheaCreative, to create a new magazine publication for photographers called Denim+Grace. As a workshop instructor and business mentor, I am very passionate about teaching and sharing. I was craving a creative outlet and new platform to connect with other photographers in the industry and create something beautiful–a magazine was the natural choice. We are so excited about our premiere issue launching on May 1st, 2013!

BodyLanguage

Why did you choose MagCloud?

HT I have been a dedicated MagCloud user for over a year now. I turn to MagCloud for all of my printing needs in terms of magazines & books, it was a no-brainer for us when it came to Denim+Grace. We absolutely love the print quality, quick turnaround time and impeccable customer service that MagCloud offers. Thank you so much for creating a product that makes our hard work look gorgeous!

How has MagCloud made a difference in your business?

HT I think the biggest difference I have seen in my business because of MagCloud is with my look books. Our Young & Free look books sell themselves, we always have them on hand when we are out and about, which has been a huge marketing piece for us this year.

What software do you use to design your publication? Do you have any special tricks to make it easier or well designed?

HT I am a Photoshop girl, so it’s my go-to for design. Due to the number of look books I had to create, I wanted to make it as simple as possible to get them designed, so I made an assortment of templates that I can mix and match easily. Due to the popularity of the look books, I recently wrote a blog post about how I created them and now offer templates for purchase to anyone looking to create similar publications.

What tips do you have for someone new to self-publishing?

HT Do it! MagCloud makes the entire process a breeze, just commit and go for it! Oh, and before you order a large number of copies, make sure to do a test run, just in case! When you start designing, it’s easy to forget to leave enough cushion on some pages, a simple test can give you peace of mind!

If you were stranded on a desert island, what one book would you want with you?

HT Eclipse by Stephanie Meyer. I am obsessed with the Twilight Saga- Eclipse was my absolute favorite! I could read it and reread it time and time again. I’m not even ashamed to admit it! ;)

MagCloud for Students

Earlier this week, we touched on ways that teachers can use MagCloud for everything from class assignments to printing coursework, but MagCloud can be a great resource for students too. Today we’ll look at a few ways that students can use MagCloud for both schoolwork and extracurricular activities.

Thesis and Final Projects

As we are nearing the end of the school year, many students are likely working to complete a thesis or final project. MagCloud offers a great option for publishing these works, whether you are writing a text-heavy dissertation or putting together a more visual project culminating a study in design or photography.

For text-based works, the MagCloud Standard product can be used for printing and binding up to 384 letter-sized pages, with printing in full color to accommodate both text and any corresponding images and graphics, and a perfect binding that gives your publication a professional look and feel. At the same time, you can make your publication available in a digital format, for viewing as a PDF download.

For students completing projects in an area of art or design, our Square and 8.5” x 5.5” Digest products are both great options for showing off graphic works that are anywhere from 2 to 384 pages long. With a single PDF upload, you’ll be able to create a high quality printed piece that does justice to the work you’ve put into your project, and also have the option for a digital version that can be viewed on any computer or mobile device.

Example Publications:
Photography Series
MFA Thesis
High School Senior Project
BFA Thesis Process Documentation
Graduate Thesis Process Book

Portfolios

For students studying architecture or design, as well as those with a more literary or journalistic focus, having a portfolio of work is of great importance, particularly looking beyond the school year. Whether you’re interviewing for an internship, applying to schools, or looking for a job, having a strong portfolio of your past work will likely be an important factor in achieving your goal. As we’ve discussed before, using MagCloud to publish your portfolio offers a number of convenient options, both during school and beyond.

While you are in school, you can easily update your portfolio on the MagCloud site as you complete new work, simply by uploading a new PDF to your MagCloud account. You’ll also have the option to keep your portfolio private, so only you can see it, or make it public for others to browse on the MagCloud website. When it comes time to apply for the position or program you want, you can order as few or as many print copies of your portfolio as you need, or even direct mail copies to a list of addresses. You can also offer a digital version of your portfolio and direct people to the URL for your publication in the MagCloud storefront, where they can download it as a PDF.

Example Publications:

Yearbook/Photography Student Portfolios
Architecture Design Portfolio
Interior Design Portfolio
Fashion Design Portfolio
Architecture Portfolio for Graduate School Admissions

Resource for Student Groups

During the school year, MagCloud is a great resource for students outside the classroom. At all levels of education, students active in clubs, sports and other extracurricular activities can use MagCloud for printing flyers, newsletters, and even full-length magazines. For example, when a club or sport is looking to attract new members or publicize an event, the MagCloud Flyer and Pamphlet products can be a great way to get the word out and offer additional information, without requiring a large volume of prints.

For groups that are more established, particularly at the college level, MagCloud’s Standard, Square and Digest product types offer a great opportunity for creating newsletters to stay in touch with both current members and alumni alike. Groups can take advantage of MagCloud’s direct mailing service for recipients who prefer receiving something in print, and simultaneously offer the same publication in digital formats for downloading as a PDF.

A number of middle school, high school and college-aged students have already used MagCloud to publish student-run magazines on topics ranging from art and literature to fashion and lifestyle. Regardless of the topic, MagCloud lowers the barrier to entry for creating these types of magazines, with no upfront costs and no minimum print runs. Students can offer their publication through the MagCloud storefront for customers around the world to purchase and read in both print on demand and digital versions. Printed copies can also be ordered for local distribution as they are needed instead of all at once as a large bulk order, cutting down on the cost of storage and potential waste.

Example Publications:
BYU Editing Students’ Travel Magazine

UF Asian American Students’ Magazine
Emerson College Lifestyle Magazine
AIGA Colorado Design Magazine
Journalism Students’ Fashion Magazine
High School Literary and Art Journal

Are you a student who has used MagCloud, either in or outside the classroom? Let us know in the comments below!

Be Square and Standout

We are excited to introduce a new form factor that will help your publications standout from the crowd. At 8” x 8”, Square product is compact, portable, eye-catching; and available in sleek saddle stitch or professional perfect binding.

Ideal for portfolios, look books, small catalogs, handbooks and more, Square publications can be anywhere from 4 to 384 pages. The new Square product will be available for the same $.20 per page ($.15 per page for orders of 20 copies or more).

MagCloud Square Design Specifications:

  • PDF Size with Bleed:         8.25 x 8.25″
  • Trim Size (Final Size):       8 x 8″
  • Bleed Settings:                   0” inside edge, 0.25″ outside edge; 0.125″ top and bottom
  • Half-Fold Binding:             4 Pages
  • Saddle-Stitch Binding:      8 – 100 Pages
  • Perfect Binding:                  20 – 384 Pages

Start publishing with Square today and let us know how you envision using this new product in the comments below.

Ways to Use MagCloud in Planning a Wedding

We recently highlighted ways wedding photographers can use MagCloud to promote and showcase their work. Today we are focusing on how MagCloud can be used for planning the wedding itself, as a resource for both professional event coordinators and those taking a DIY approach. From lookbooks and portfolios to show prospective clients, to destination information booklets and save-the-date materials for guests, all the way through to printed programs for the big day, MagCloud’s print on demand and digital services can be a great resource no matter what size of an event you’re planning.

Portfolios

We’ve discussed before how MagCloud is a great resource for publishing portfolios since it allows both an affordable print version and convenient digital version with a single PDF upload. As a professional event planner, showing potential clients your previous work will not only help you land the job but may also act as a source of inspiration. Since MagCloud offers prints for as little as $0.16 per page with no minimum order quantity, you can print off as few or as many full color, professional-quality portfolios as you need to share with these potential clients, at a price that won’t break the bank if you need to replace a copy. You can also make the same portfolio available in the MagCloud storefront for viewing as a PDF as a way to share your work digitally, with built-in promotion tools for your social media channels and website.

Vendor Lookbooks

Just as a portfolio can help inspire your clients for their event, having vendor lookbooks to show previous work specific to a particular photographer, venue, hair or makeup artist can also help simplify these decisions for your clients. With MagCloud you can have print copies for clients to browse through as you meet with them or as a PDF on other digital devices. You can also make these publications available through the MagCloud website, to link to from your website and promote through your social media channels as a means of marketing your business. Since these books promote not only your services but those of the venues and photographers being highlighted, this also offers an opportunity for cross-promotion, as noted in our post for wedding photographers. While you use these lookbooks to promote the work you’ve done with a particular vendor, you could also offer these pieces to the vendor as a means of promoting both their work and yours to potential clients. Using the MagCloud storefront, these vendors can order copies for themselves as they need them without having to go through you to get them.

Save-the-Dates

Pinterest is brimming with creative ideas for non-traditional save-the-dates that offer more information about the bride and groom, and better fit their personalities. MagCloud’s Digest Landscape product is a great format for creating compact save-the-date photobooks, with photos of the couple, the story of how they met and got engaged, and when and where the wedding will be held. If the couple has done an engagement photo shoot, this is a great way to show off the resulting photos in a high quality printed piece that guests will enjoy flipping through and reading. With MagCloud’s Ship to Group feature, you can even drop-ship copies of a publication to a list of addresses, so both the printing and distribution of the save-the-dates can be taken care of at once.

Guest Information Booklets

It’s likely that many of the guests at the wedding you are planning will be from out-of-town, and in most cases, they will be in town for a day or two leading up to or following the wedding. Therefore, it’s a nice idea to provide them with some information about the area, including options for lodging, places to eat, and things to do. This is particularly helpful for destination weddings, where everyone will likely be from outside the area and you may opt to arrange for additional activities for these guests to do. MagCloud is a great option for printing up reference booklets of guest information like this, to either send to guests ahead of time using the Ship to Group feature, or to make available via a link from the wedding website so guests can download a digital version for viewing on their iPad or other digital device. If this information is known in advance, this booklet could even act as the save-the-date and offer guests plenty of advance notice for planning their trip and booking lodging.

Programs

Whether it’s to provide information about the bridal party, list readings or songs to be performed, or simply to remind guests about directions to the reception location, most wedding ceremonies include a paper program that gets passed out to guests at the door. These programs provide helpful information for guests, and also offer a keepsake of the event. MagCloud’s smaller Digest product is a perfect format for programs of all lengths, particularly at the 4-page Pamphlet size. Our 4-page products are now printed on a heavier paper stock, so they offer a more formal feel that makes them a great fit for wedding programs. With no minimum order quantity, you can order programs in a quantity that fits the size of your event, whether it’s an intimate gathering with just a few guests or a larger affair numbering in the hundreds.

If you’re looking to create a wedding program for yourself, check out this basic template for Microsoft Publisher to help you get started.

Have you used MagCloud to publish content for a wedding or other event? Tell us how in the comments below.